Know Your Worth™ · for physicians
Know Your Worth turns Medicare claims into a clear picture of how you perform, how you compare, and what you bring, so you can walk into your next compensation or contract conversation with evidence.
Sample physician with illustrative data.
Employers and insurers walk into every negotiation knowing your numbers. Most physicians walk in knowing their paycheck. Four forces are working against you.
Medicare’s physician payment rate is lower in 2026 than it was in 2020, while the cost of running a practice keeps rising.1
The country is getting older, and older patients bring more chronic conditions and more complex care. The supply of primary care physicians has stayed flat, so each PCP is responsible for more patients, and sicker ones.
As care moves from volume to value, the buying power that employers and insurers hold over individual physicians deepens. Fewer, larger employers leave less room to say no.
They also see every claim, code and cost tied to your patients. Physicians rarely see any of it, so the other side defines what “good performance” means.
CMS aims to have every traditional Medicare beneficiary in an accountable care relationship by 2030.5 In ACOs and alternative payment models, knowing your costs, codes and benchmarks decides who thrives.
The result: fewer physicians choose primary care, and the ones who do are asked to negotiate without seeing the numbers that set their pay. Salary surveys don’t fix this. They report what people say they earn, not the value they create.
We work from actual Medicare claims, the same kind of data payers and employers use, and turn it into a scorecard built for you.
How do I perform?
Your cost, utilization and quality results, measured from the care you actually delivered.
How do I compare?
Side-by-side benchmarks against physicians in your practice, your county, your state and the nation.
What value do I bring?
A clear, defensible story for your employer, your ACO or a payer, grounded in your own results.
Results come from payment claims, not self-reported pay.
Every measure is adjusted for how sick and how complex your patients are.
Built for the physician, not for the organization that employs or pays you.
Zillow brought pricing transparency to real estate. Know Your Worth brings it to physician value: what you’re worth, and why.
Three parts of your performance, adjusted for the patients you care for, then compared with your peers at four levels.
Population & risk
Your attributed patients, their average risk score, how many live with multiple chronic conditions and how many are dual eligible, each set against your peers.
Full page · scroll inside the frame. Sample physician with illustrative data.
Your KYW Score with population, cost and quality results and peer comparisons, built from your own claims.
Get your custom KYW scorecard. Meeting us at AAFP FMX? Ask for a live walkthrough of your results.
Built by physicians and value-based care operators